Lavi pronounced /lah-vee/. Short for La Vie En Public Relations. La Vie En is French for the “Life in" Public Relations.

Lavi Public Relations is one of San Diego’s leading public relations agency. With services ranging from branding, marketing, media exposure, media coaching, event planning, website and content development; the skill set of Lavi PR is unmatched. With locally and nationally recognized clients, Lavi PR cultivates stories that showcase the innovations and groundbreaking nature of their clients.

Lavi was founded to put a spin on marketing and public relations work in the modern world. Our work is purpose driven and has been featured on CNN, NBC, ABC News, U.S. Army, Surf Rider Foundation and more. We've worked with billionaires like Shark Tank's Mark Cuban, to Special Forces. From land to sea, our creativity has no limits. 

By continuously defying the odds, Lavi PR discovers the best avenue to catapult any business to the next level.

 
 

We are a team full of smart workers who crafts and implements each campaign with extreme creativity and dedication.

 
 
Hillary Manalac - CEO and Founder

Hillary Manalac - CEO and Founder

Hillary Manalac is the CEO and Founder of Lavi PR. In addition to being the moral compass of Lavi, Hillary is the Co-Founder and Vice President of the 501c3 military nonprofit Clever Talks.

Founding Lavi Pr in 2016, Hillary has been able to craft success for her wide variety of clients; from start-up companies, to nonprofits and entrepreneurs. From the start, Hillary has gravitated towards clients and companies with a positive message. Despite having one successful business, Hillary craved to continuously make a positive impact on the world. Aligning with her purpose to spread positivity in the world, Hillary co-founded Clever Talks to help inspire and empower our military and veterans. Hillary remains an active member of AAJA , to give back to the community as a mentor to up and coming journalists. Running two successful businesses, Hillary has been widely recognized as a woman entrepreneur.

Prior to solidifying her position of girl boss, Hillary earned her Bachelor of Science degree in Public Health from San Diego State University in 2015. Shortly after graduating, Hillary started her career in journalism at the Union Tribune. Throughout her time as a journalist Hillary covered a wide variety of stories ranging from heart wrenching stories surrounding disease to penny-less start up companies earning millions.

When Hillary is not using her journalistic wit to secure her clients the coveted features, she is hiking up mountains and running on beaches with her dog Sway. Despite being in charge of two companies, Hillary finds time to enjoy salsa dancing, baking and quality time with her traditional extensive Filipino family.

Chris Soriano- Cofounder and Director of Public Relations

Chris Soriano- Cofounder and Director of Public Relations

 

Chris Soriano is an entrepreneur, philanthropist, writer, and director who is dedicated to helping you fight for your dreams. His motto is to find a way when there is no way.

A victim of gang violence at 13, Chris was hazed into a latino gang. From there he witnessed death at an early age. He was homeschooled to avoid being harmed.

When Chris graduated high school, he applied to college and was denied based on his low grade point average of 2.10. He sent an e-mail to the president of San Diego State University asking to reconsider his denial on his admission application. Two months later it was approved.

In 2016 Chris wrote an e-mail to Shark Tank's Mark Cuban inviting him to speak at a conference. Two month's later, Mark Cuban flew down to San Diego. All this was achieved by Chris’ process of following your passions, and not letting anything stop you from achieving your dreams. 

Chris is the Co-Founder and CEO of Clever Talks, and an Author at 16.

 
Luis Rios - Director of Media Relations

Luis Rios - Director of Media Relations

Traveled around the world I’ve had few careers. Military, Security, Sales, Coaching. Worked in Iraq, Afghanistan, Israel, Dubai, Spain, Mexico, United States of America.

Valerie Charm Tatunay, M.A. - Public Relations Coordinator

Valerie Charm Tatunay, M.A. - Public Relations Coordinator

“Every story is worth telling and every animal is worth loving.”

Valerie Charm Tatunay is a charming storyteller. As the Public Coordinator at La Vie En PR, Valerie creates valuable and maintains trustworthy lasting relationships with the public.


Prior to working with La Vie En PR, Valerie played a key role in several start-up companies,. From revamping websites, creating promotional videos and marketing tools, to managing social media channels and several community outreach programs, Valerie has helped each business reach coveted success. While supporting growing businesses, Valerie realized that her love for writing and creating can be used to pave her career path.

Valerie earned a B.A. in Communication from San Diego State University and M.A. in Strategic Communication from National University with honors. With a strong education background, Valerie is able to communicate on a global level, and assess the environment to determine the correct channel of communication to bridge the gap between the needs of a company and the public. Valerie’s strengths shine through when she can use her analytical and creative juices to craft eye catching press releases and content for websites. Her attention to detail and organizational skills make Valerie the quintessential event planner for various clients.   

Despite living in San Diego her whole life, Valerie still manages to discover special gems that solidify her love America’s finest city. As a devoted vegetarian for the past decade, Valerie is dedicated to promoting and living a healthy lifestyle. In her spare time, Valerie enjoys, spending time with her four dogs and soaking up the magic at Disneyland.

 
Lena Rios - Relations Representative

Lena Rios - Relations Representative

With 10 years of experience within the marketing and sales field internationally, Lena's duty is to provide with the best assistance, directing and matching our clients with the most relevant features and resources for achieving the highest increase of performance for our clients and partners with our  strongest principle and it's emphasis - our goal is your goal- to accelerate and maximize our clients productivity!